"Gluttony" the international award winning 1995 ID spot was produced and directed
by Olivia Ward. This traditionally animated and drawn spot was drawn with pencil
on paper, shot on 35mm film, and then digitally mastered and transferred for
broadcast. "Gluttony was originally part of a series of character designs illustrating
the seven deadly sins for a client in London" Ward continues, "Gluttony was
the strongest one of the seven, therefore the best suited for animation." Asked
if she was planning to continue the project beyond this production, Ward replied,
"I'm looking into transferring ALL the designs into a short film, or television
series".
Click image to play QuickTime of
"Gluttony"
Gluttony (MTV
ID Spot) by Olivia Ward